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InfoBase-X™ Enhancement

Sharpening Your Customer Insight

Growing significant relationships with your customers depends on the quality, accuracy, depth and breadth of your information. Acxiom’s InfoBase-X Enhancement provides the power to clearly recognize and respond to your customers’ wants, needs and expectations.

Ultimately, better information helps you make better business decisions about strategic marketing campaigns, prospect initiatives and customer retention opportunities. As the leading consumer data enhancement product in the U.S., InfoBase-X Enhancement gives you more compelling and detailed views of your customers and prospects.

Superb Results

Whether you need informative data at the individual or household level, InfoBase-X Enhancement gives your organization the ability to append in-house customer data or prospect lists with the most informative data available, including accurate demographic, socio-economic and lifestyle data.

No other product comes close to delivering your organization these strategic business values:

  • Improved response rates
  • Superior target advertising and marketing campaigns
  • Superior match rates, averaging 93 to 95%
  • Expanded brand reach and reinforcement
  • Improved customer acquisition and retention
  • Stronger profit and revenue growth

Featured Resources

InfoBase-X Enhancement Fact Sheet

Learn More

Drew May: Communicating With Consumers The Way They Want

Customer data expert Drew May examines the evolving demands of consumers, who increasingly want relevant offers via the channel they prefer.

Events & Webinars

 
 
 

Acxiom Worldwide

For additional information on Acxiom’s InfoBase-X Enhancement product worldwide, please select the appropriate location below:

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Acxiom Fast Facts

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Learn More

Data Products Overview

InfoBase-X™ — The largest collection of U.S. consumer information available in one source.

> Fact Sheet

InfoBase-X™

More Data, New Data, Better Data

As consumers and businesses move away from traditional direct mail and mass advertising, successful direct marketing requires new types of data and an even greater accuracy and granularity than before.

> Fact Sheet

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PersonicX VisionScape

PersonicX VisionScape quickly and easily gives you better answers to the marketing questions you face every day. PersonicX Fact Sheet

> Click Here

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Newsletters

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