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InfoBase-X™ Suppression

According to a major Financial Service client, “The ROI of Profit Max Plus was over 800% – we get over $6 million in benefits for only $750,000 per year. That’s over $5 million in benefits a year.”

Accurately suppressing the right names in your mail, telephone and e-mail files improves customer relationships, minimizes legal risk and improves the return on your marketing efforts. Many companies spend much time and money trying to execute these suppression tasks, negatively affecting their organizations at many touch points.

A better option is Acxiom’s InfoBase-X Suppression, which has become the market leader in suppression services for Fortune 500 companies by delivering better information that drives better business performance.

With our superior technologies, industry-leading privacy expertise and quality data, InfoBase-X Suppression enables your organization to:

  • Cut overall marketing costs
  • Reduce legal risks and liabilities
  • Boost your marketing return on investment
  • Honor customer preferences
  • Process files in a single pass

InfoBase-X Suppression also offers features that can improve your competitive advantage while reducing your legal risks:

  • Marketing Suppression (Profit Max/Profit Max Plus) removes less-than-profitable and undesirable prospects from your direct marketing offers by flagging (or dropping) records of deceased or imprisoned individuals. Also includes consumers with a bankruptcy or tax lien or judgment on their financial records. Select one of six tailored Profit Max Plus packages geared to your specific industry or create your own custom settings to drive results.

  • Compliance Suppression (do-not-call; do-not-mail; do-not-email) helps you comply with Federal and State legislative and industry self-regulative privacy guidelines, and reduces the time, effort and money you spend understanding the differences between laws and industry standards

  • Wireless Phone Suppression - Removes all phone numbers associated with wireless phones, pagers and other wireless devices. Our service also recognizes former landline phone numbers that have been transferred to wireless phones.

Learn More

To Learn More About Our InfoBase-X Suppression Products, Dowload Our Latest Fact Sheet

For a more comprehensive overview, Click Here

Find out how our Suppression Products can save you money! Click here to view our ROI Calculator.

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Acxiom Fast Facts

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Learn More

Data Products Overview

InfoBase-X™ — The largest collection of U.S. consumer information available in one source.

> Fact Sheet

InfoBase-X™

More Data, New Data, Better Data

As consumers and businesses move away from traditional direct mail and mass advertising, successful direct marketing requires new types of data and an even greater accuracy and granularity than before.

> Fact Sheet

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PersonicX VisionScape

PersonicX VisionScape quickly and easily gives you better answers to the marketing questions you face every day. PersonicX Fact Sheet

> Click Here

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