Mark Glasco, Acxiom Retail Industry Solutions Executive
Retail and consumer products marketers feel increased pressure to grow their business in an intensely competitive world. Learn how others are cracking this nut by better understanding their customers and market demand overall.
This session, Beyond Your Store Front: How Retail Purchase Data Can Be Your Powerful New Growth Tool, highlights how other retail marketers leverage a combination of predictive and descriptive data to:
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