Supercharged Customer-Centricity: Relating With Consumers Exactly The Way They Want You To

Check out one of 2008’s most productive Webinars — featuring best-selling author Jeanne Bliss and Acxiom thought leader Tom Mangan. Find out how to create superior customer experiences for consumers who are becoming more and more empowered.

Organizations today are struggling to grow their relationships with customers, as well as acquire new ones. As your customers become more and more empowered, they are harder than ever to keep. To compete, you must offer a superior customer experience that includes a single customer view, analytics and online media capabilities.

Let best-selling author Jeanne Bliss and Acxiom thought leader Tom Mangan show you how to achieve supercharged customer-centricity.

Best-selling Author Jeanne Bliss

Jeanne Bliss is not just an expert. For 25 years, she reported to the presidents of Lands’ End, Allstate, Mazda, Microsoft and Coldwell Banker as their chief customer officer. Bliss now runs CustomerBLISS, an international speaking and consulting firm. She is also the author of Chief Customer Officer; Getting Past Lip Service to Passionate Action.

In her years of experience, Bliss has found companies must change the customer experience. “Customers who don’t absolutely adore you are more detrimental to your business than those who belong to your competitors,” Bliss says. “The latter might give you a chance in the future, but the former have already tried you and found you lacking.”

Tom Mangan on Driving Strategic Value

Tom Mangan brings over 20 years of experience in technology, operations solutions, outsourcing, business transformation and consulting. As Acxiom’s global consulting leader, Mangan is responsible for driving strategic value in the customer information management industry and generating value-added solutions for new and existing clients through business intelligence. “Acxiom is perfectly poised to support your efforts to improve the customer experience with technology, data and insight, and online media,” Mangan said.

Don’t miss this exciting, stimulating discussion on how to communicate with your customers exactly the way the want you to through supercharged customer-centricity!

> Watch Now!

Solution Finder

Select an industry from the list below, or explore our product categories.