Scott McClary, Acxiom Retail Industry Strategist
Lacy Schuette, Solution Manager in Acxiom Global Consulting Group
Don’t miss this unique Webinar on bringing customer data to life. On Wednesday, April 2, you can discover a new perspective for making marketing decisions and quantifying customer opportunity for merchandising and site selection. This spatial analytics discussion will be led by experts in the field and illustrated by a host of pertinent examples that help support critical business decisions.
Scott McClary:
Scott has worked at Acxiom for over 9 years and provides thought leadership to the Retail & CPG industries, and helps define the Acxiom solutions that deliver value to clients in these industries. Scott headed our team that provided Customer Data Integration and CRM-related consultative, analytical, data and technology support to retail customers. He also developed the strategy and marketing plans for implementing Acxiom’s first CRM Business Development Team.
Lacy Schuette
Lacy Schuette is a Solution Manager in Acxiom’s Global Consulting Group focused on developing analytical solutions for the Retail Industry. Lacy has spent 10+ years creating and implementing customer-centric analytical solutions with clients in the Retail and Travel and Entertainment industries. As a Solution Manager, Lacy is tasked with developing analytical solutions for site selection, marketing and merchandising programs, addressing the complex business challenges that retailers face in today’s environment.
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