The insurance landscape is changing, fast. Consumers today are looking for products - and messages - geared specifically to them as individuals. The challenge is understanding those wants, needs and preferences and then responding with the appropriate offer at the right time.
In most insurance companies, data is scattered everywhere - a little lives with underwriting, a little with claims, a little with the agent with a lot left untapped outside the company’s walls.
The solution – a single, comprehensive view of all customers and prospects.
That’s where Acxiom helps. Acxiom CDI-X™ customer data integration solutions and customer recognition solutions help carriers have that single crystal-clear picture of each customer and prospect.
Acxiom helps improve customer insight, deliver targeted messages in real-time and cultivate stronger customer relationships. Our Customer Data Integration (CDI) solutions have at their foundation the largest consumer database in the company and proprietary linking technology to bring it all together.
Add additional demographic, socio-economic and lifestyle information with the most widely used data enhancement product in the insurance industry for a strategic view of prospects and customers that improves bottom-line results.
Drive retail store growth with better research and information on your customers, products and market conditions.
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Acxiom transforms data into intelligence for 8 of the top 10 property and casualty insurance companies.
Learn how Acxiom helped the Insurance.com IT department provide accurate, reliable data for the company’s customer applications.
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