Acxiom® ChangePlus

To help companies stay up-to-date on customers’ addresses when they move, Acxiom ChangePlus uses our proprietary AbiliTec® linking technology to help find the information many traditional change-of-address processing systems miss.

ChangePlus helps pinpoint unreported moves and checks mailing lists against Acxiom’s database of more than 80 million change-of-address records. Updated every month, our database contains a complete five-year history of change-of-address records compiled from a variety of sources, including magazine and catalog subscriptions and mail-order lists.

ChangePlus also offers a powerful way to augment the NCOALink® process, usually identifying 2 to 3 percent more addresses than those found by NCOALink alone.

Accurate Customer Address Information

ChangePlus provides:

• More complete address information
• More address corrections
• Lower postal costs, thanks to reduced undeliverable mail
• Optimized opportunity for higher response rates
• Improved data quality for master data management (MDM) environments

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