Launched new corporate branding campaign, the most comprehensive in the company’s history. The campaign included print and online advertising, marketing materials, internal communications and strategic public relations programs, all featuring the new theme line – “We Make Information Intelligent™.”
Ranked No. 27 in the “Fin Tech 100” list of top financial services vendors compiled by American Banker and Financial Insights, a global independent advisory firm. The ranking is categorized and evaluated based on fiscal year-end revenues and percentage of revenues attributed to financial services.
Introduced a complete solution for job applicant tracking and verification called Acxiom® InsightHire, which also ensures accuracy and legal compliance. InsightHire allows employers to verify identities, submit background-screening requests, retrieve results, and manage and track applicant data.
Announced a significant investment in the Canadian marketplace. A new Toronto area data centre was designed to provide marketers in the Canadian marketplace with the same best-of-breed services delivered to Acxiom clients in the United States.
With D&B announced product and technology agreements that position D&B to deliver enhanced value proposition to its sales and marketing solutions customers. Under the terms of the agreement, D&B’s global business marketing information database is powered by Acxiom’s superior grid-computing platform.
Unveiled partnership with SAP Americas to integrate Acxiom’s products and services within SAP’s market-leading multi-channel CRM solutions.
Acxiom Digital named No. 19 on Advertising Age magazine’s list of top 50 interactive agencies.
Ranked No. 5 on Gartner’s List of Worldwide IT Service Productivity Vendors for 2004 based on Worldwide Service Revenue Per Service; Employee (Millions of Dollars) (Source: Gartner, “Market Focus: Top-100 IT Service Providers, Worldwide, 2004,” March 2006)
Acxiom Digital named a “leader” among e-mail service providers in Forrester Research’s annual ranking of e-mail marketing service providers (“leader” is Forrester’s highest category).
Announced the Acxiom Insight suite of 12 risk mitigation and fraud prevention solutions that combines Acxiom’s comprehensive data resources and industry-leading data integration technology with enhanced analytics.
With IRI, introduced a suite of services that combines the IRI Consumer Network Household Panel with Acxiom’s InfoBase® data and Personicx® consumer segmentation solution. This gives consumer packaged goods manufacturers and retailers an unprecedented ability to target specific types of consumers that have a high likelihood to want and buy selected product categories.
With EMC Corporation announced a technology and distribution partnership in which EMC and Acxiom would jointly develop and market an information-grid solution to clients as a hosted offering from Acxiom.
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