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Healthcare Solutions

Acxiom helps healthcare organization create accurate, integrated and enhanced views of their customers and prospects, which provides the intelligence to help them build enduring and profitable relationships.

Acxiom’s unique combination of consumer and provider information, turnkey and custom segmentation solutions, marketing intelligence solutions and healthcare industry expertise delivers an unprecedented competitive advantage. Our core strengths and depth of resources become our clients’ assets. The outcome – superior business results. Acxiom’s combination of resources and experience drives superior results for many common healthcare brands and continue to grow.

Customer Data Integration

Accurate, integrated consumer and healthcare professional views

Learn more about our real-time cleansing, name and address standardization, recognition and opt-in solutions supporting both consumer and healthcare professional data

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InfoBase-X™/PersonicX®

These industry-leading data products provide a foundation of customer insight providing enhanced customer views – supporting our healthcare clients’ marketing needs with the largest collection of U.S. consumer and Business information available in one source combined with our unique household-level segmentation system to fuel analytics, targeting, prospect lists and more.

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Physician and Provider List Solutions

Acxiom solutions include business-to-business physician list and e-mail enhancement services and preferred provider/group practitioner lists and annual licenses.

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Agency Services

Acxiom’s direct mail communications increase acquisition and retention, plus support complex lifecycle campaigns involving drug compliance.

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Database Marketing Solutions

Trust Acxiom’s expertise and technological innovations

Successful database marketing is the key to acquiring, retaining and growing customer relationships. Acxiom Customer Information Center – X is a customer and prospect marketing database that enables healthcare cmopanies to plan, create, execute and report through one user interface, across all channels, across all departments in the organization, around the globe. It provides standard functionality – functionality that is pre-defined in a packaged solution – based on Acxiom’s decades of experience in designing, building and implementing large, custom databases. Customer Information Center – X provides a totally integrated, affordable end-to-end solution for database marketing, covering data visualization, analysis and data mining, campaign management, segmentation, response analysis and reporting.

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Online Marketing Services

Acxiom aligns clients digital interactions with their customers with their brand enhancement strategies, offering a comprehensive suite of advanced marketing and search services that improves the performance of interactive communications, thereby increasing consumer and physician acquisition, retention, compliance and brand share.

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Mitigate Caregiver, Employee and Collection Risks

Acxiom helps healthcare organizations make fast, safe, educated and informed decisions in their hiring decision making process.

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With Acxiom, clients better manage risk and increase collections with fraud prevention, verification and authentication of customers, locating debtors and screening services.

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Solution Finder

Select an industry from the list below, or explore our product categories.

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Contact Us

Speak with our healthcare industry specialists by contacting us:

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Acxiom Fast Facts

Acxiom works with many of the world’s leading companies, including:

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Overcoming the Direct Mail Challenge, An Acxiom Case Study

Learn how to overcome the challenges of sending direct mail with data solutions that go beyond those offered by the USPS®.

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Kaiser Permanente: Leading Online Marketing

Discover how Acxiom helped Kaiser Permanente become a leader in online marketing.

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Newsletters

Sign up today to receive quarterly newsletters from Acxiom on industry issues and trends.

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