Delivering Data Quality As A Service

IT managers: Why spend hundreds of thousands of dollars deploying and managing a traditional data quality solution when you can use Acxiom’s PanOptic-X OnDemand? No start-up costs, no capital outlay, and seamless web services integration into SOA-enabled enterprise environments.

Business Owners: Are you interested in an easy-to-use, cost-effective online interface to clean, correct and enhance your customer and prospect data at your convenience, with immediate results? No commitments, no long-term contracts, no software.

Best of all, you will have integrated access to Acxiom’s industry leading knowledge-based matching engine, AbiliTec®, as well as the best data assets anywhere, InfoBase-X™ and PersonicX®.

PanOptic-X OnDemand is the next generation data quality Software as a Service (SaaS) platform for both IT and business owners that provides comprehensive enterprise-level functionality and features, all through the Web.

Lower total cost of ownership than traditional data quality software solutions due to:

• No up-front capital investment (no software or infrastructure to purchase)
• Always up-to-date, no maintenance or patches to manage
• Immediately available, nothing to deploy
• Reduced IT staffing requirements

Batch and multi-record real-time transactional processing

PanOptic-X OnDemand supports high performance, high volume batch file processing with a built-in orchestration layer that eliminates the need for complex ETL or business rule engines. Acxiom’s real-time transactional engine can accept multiple records in a secure, closed-loop high volume process.

You are in total command, through our graphical user interface. You can initiate a data quality batch or transactional project with a simple 4-step process:

1. Select or create the services you need.
2. Upload your input data.
3. Test and review the output data.
4. Submit the run and get results!

It’s that simple.

Why does data quality matter?

Analysts and researchers agree that data quality issues keep most CRM, MDM, BI, EDW and marketing initiatives from achieving their promise of enabling the use of customer data as a competitive strategic asset to drive revenue and profit growth. To make effective use of that data, it must be accurate, complete, recent and available when business users need it. Optimizing acquisition, retention and cross-sell/up-sell strategies requires companies to reach the right prospects and recognize their most loyal and profitable customers. This applies not only to large enterprises and organizations, but to anyone who needs to get the most out of their data – small and mid-sized businesses, non-profits and government agencies.
PanOptic-X OnDemand leverages Acxiom’s 35 years of experience in building, maintaining and delivering some of the largest and highest quality prospect and customer databases in the world. Our expertise transforms our client’s data into business intelligence. Acxiom’s extensive and unique data quality services include name and address cleansing and standardization, address correction and completion, customer recognition, and data enrichment that fuels more effective customer relationship management (CRM), enterprise data warehouses (EDW), business intelligence (BI), and master data management (MDM) initiatives.