• Information Management ConsultingInformation Management Consulting

    How’s your client data organized? Are you using the information properly? Have you made the right technology investments?  The goal is to gain multidimensional insight by understanding how to manage data using technology. Acxiom engages with clients in three focus areas: 

    1. Enterprise Architecture Consulting:  Achieving a single view of the customer is the transformation of functionally oriented customer information into a multifunctional, centralized understanding of the customer. We can help you evaluate your enterprise architecture to deploy master data management for a pervasive view on your customers.
    2. Information Management Consulting:  A Diagnostic Assessment, analyzing your company’s current state. Our data health assessments are used to determine what the best data is for you and how to best use it.  In addition to best use of data, we work with you to ensure you follow the best processes to help you reach your corporate objectives.  
    3. Marketing Technology Consulting:  By assessing marketing technologies (inclusive of campaign management and business intelligence) against a set of defined requirements and demonstrating their capabilities, we assist clients in making informed business decisions about which tools to deploy. 

    We help our clients identify what they can optimize – data, people, technology, or processes - in either an on-site or hosted environment.

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