For more information, contact:
Jonathan Portis
Acxiom Public Relations
(501) 252-0582
jonathan.portis@acxiom.com
For investor information, contact:
Katharine Boyce,
501-252-3545
katharine.boyce@acxiom.com
GACXM
EACXM
Renowned for expertise in digital media, thought leadership, profit growth
LITTLE ROCK, Ark., July 27, 2011— Acxiom® Corporation (Nasdaq:
ACXM), the recognized leader in marketing services and technology,
today announced that its Board of Directors has named marketing and
advertising veteran Scott E. Howe as the company’s chief executive
officer and president.
Howe, 43, is a former corporate vice president of Microsoft
Advertising Business Groups. In this role, he managed a multi-billion
dollar business encompassing all emerging businesses related to online
advertising, including search, display, ad networks, in-game, mobile,
digital cable and a variety of enterprise software applications. Prior
to Microsoft, he served in multiple executive positions within
interactive company aQuantive, which was acquired by Microsoft in 2007.
Michael J. Durham, Acxiom’s non-executive chairman, said the Board
unanimously selected Howe because of his experience in blue-chip
professional services and global online advertising, as well as his
proven track record in profit growth, client service and corporate
leadership.
“Scott has repeatedly demonstrated a creative and innovative capacity
for the development, launch and delivery of new products and services,
creating significant business results,” Durham said. “He has extensive
digital marketing and technology experience, and is a passionate
executive with infectious energy and leadership abilities. Scott is a
valuable addition to Acxiom with a vision for success for the company,
its clients and associates.”
Durham said the Board completed a thorough evaluation of a wide range
of candidates, assisted by Heidrick & Struggles, an executive
search firm. “Scott impressed us with his determination to lead Acxiom
to even greater levels of accomplishment and growth.”
“I have been given a tremendous opportunity,” Howe said. “Acxiom has
superior talent, incredible technology and a world-renowned client
roster – a strong foundation for success as the lines between
traditional and digital marketing disappear. Marketing has become
extremely complex. It’s changed more in the past 10 years than in the
previous 100. Clients are looking to us to cut through the clutter and
simplify, and it’s our job to be their strategic advisor. It is a
challenge I look forward to embracing.”
Previously, Howe was a corporate officer at aQuantive where he
managed three lines of business, including Avenue A|Razorfish (one of
the world’s largest digital agencies), DRIVE Performance Media (now
Microsoft Media Network) and Atlas International (one of the top two
applications for enterprise software for advertising). Earlier in his
career, he was with The Boston Consulting Group and Kidder, Peabody
& Company, Inc.
Howe is a magna cum laude graduate of Princeton University with a
degree in economics, and he earned an MBA from Harvard University. He
has been a board member for the Internet Advertising Bureau (IAB) and
serves on the Board of Directors of Turn, Inc., a digital advertising
company.
About Acxiom
Acxiom is a
recognized leader in marketing services and technology that enable
marketers to successfully manage audiences, personalize consumer
experiences and create profitable customer relationships. Our superior
industry-focused, consultative approach combines consumer data and
analytics, databases, data integration and consulting solutions for
personalized, multichannel marketing strategies. Acxiom leverages over
40 years of experience in data management to deliver high-performance,
highly secure, reliable information management services. Founded in
1969, Acxiom is headquartered in Little Rock, Arkansas, USA, and serves
clients around the world from locations in the United States, Europe,
Asia-Pacific and South America. For more information about Acxiom, visit
Acxiom.com.
Acxiom is a registered trademark of Acxiom Corporation.