For more information, contact:
Jonathan Portis
Acxiom Public Relations
(501) 252-0582
jonathan.portis@acxiom.com
GACXM
Company captures its fourth No. 1 ranking this year
LITTLE ROCK, Ark., June 2, 2011 — Acxiom® Corporation (Nasdaq:
ACXM) has been named as No. 1 on the Direct Marketing 2011 Agency
report compiled by Direct Marketing News, a recognized media corporation
focusing on new trends and technologies in marketing. With this
recognition, Acxiom scores its fourth top position this year as a leader
in marketing and services technology.
“As a trusted partner for thousands of clients around the world,
Acxiom seeks to optimize customer value at every interaction,” said
Acxiom Chief Marketing Officer Tim Suther. “The Direct Marketing News
ranking confirms our leadership in driving marketing performance across
channels throughout the customer lifecycle.”
In its Annual Business Report, Direct Marketing News noted that
Acxiom is a more than $1 billion company “serving top-tier clients
across the automotive, travel, entertainment, healthcare and technology
industries.” The magazine’s standings are open to all direct, digital
and marketing services firms and rank companies in terms of U.S.
revenues related to direct marketing.
In the last six months, Acxiom has been listed as the No. 1 U.S.
Agency by Advertising Age magazine (for the third year in row) and No. 1
also by Advertising Age in “Top Direct and CRM Agencies in the U.S .”
In addition, The Black Book of Outsourcing, in the only survey based
solely on customer feedback, named Acxiom No. 1 for Customer
Satisfaction for IT Outsourcing.
About Acxiom
Acxiom
is a recognized leader in marketing services and technology that enable
marketers to successfully manage audiences, personalize consumer
experiences and create profitable customer relationships. Our superior
industry-focused, consultative approach combines consumer data and
analytics, databases, data integration and consulting solutions for
personalized, multichannel marketing strategies. Acxiom leverages over
40 years of experience in data management to deliver high-performance,
highly secure, reliable information management services. Founded in
1969, Acxiom is headquartered in Little Rock, Arkansas, USA, and serves
clients around the world from locations in the United States, Europe,
Asia-Pacific, the Middle East and South America. For more information
about Acxiom, visit Acxiom.com.
Acxiom is a registered trademark of Acxiom Corporation.