Acxiom’s expertise in building, maintaining and delivering the most accurate and valuable views of prospects and customers – also known as Customer Data Integration (CDI) — is the single most important ingredient in optimizing every buyer-seller interaction.

Acxiom CDI includes name and address standardization, postal address correction and ensures superior data quality to fuel more effective customer relationship management.

These services are available in a hosted solution — Acxiom CDI-X™ — and a Web-based desktop solution — Acxiom PanOptic-X™ OnDemand.

Acxiom is a sponsor of TDWI’s latest online assessment tool, the Master Data Management Readiness Assessment. This interactive survey will help you gauge how prepared your company is to acquire an MDM solution and launch a sustainable MDM program. In addition to helping you understand the critical success factors inherent in robust MDM deployment, the assessment tool will help fill the gaps in your current environment to ensure that MDM is not only a core component of your information deployment infrastructure but also a critical business enabler. Click here to start the survey.