From creating the campaign to optimizing the results

Our focus on user-centric design means creating web sites that are beneficial to customers, profitable for clients, and consistent with well-known marketing principles. Acxiom Impact-X Site allows marketers to apply thoughtful methods of personalizing the online experience for increased conversion of over 10% and up to four times the return on investmentAcxiom Impact-X Site key attributes:

Targeting

Key information is automatically gathered so that a user profile can develop with each step of the purchase cycle.

Delivery

Leveraging each visitor’s unique profile and clients’ business objectives, the most relevant and consistent message is delivered across all tailored pages.

Optimization

Using state-of the-art statistical models, improvements occur in real-time. The best content is automatically delivered to each site visitor, in real-time.

Request a meeting with one of our website personalization experts.