We have changed our privacy notice to comply with the European Union’s General Data Protection Regulation.  Please click here to learn about how we collect and use personal data from the European Union.

Taking a proactive approach in protecting consumer privacy has always been an important focus for Acxiom. We continuously seek ways to protect and assure appropriate use of information related to consumers and to promote policies within the industry that do the same. 

Privacy is a priority for Acxiom as we deliver information management solutions across the globe. Our privacy principles guide how we do business every day. To review these principles, click here. 

Acxiom has privacy policies for each region of the world where we have offices. The choices available to a consumer vary with the region based on local laws and customs. The full list of policies is provided to the left. 

As a consumer, you have choices that govern how Acxiom will handle personal information related to you. 

  • To understand Acxiom’s information products, go to our US Acxiom Product Privacy Policy here. 
  • Acxiom believes that a consumer-friendly, robust, consumer access web portal that not only allows consumers to understand the data that Acxiom has about them, but which also allows consumers to opt-out of our marketing products or delete the personal information Acxiom has collected about them, is an integral part of our business. Acxiom is in the process of building a new consumer access portal to afford consumers, nationwide, with those opportunities.  The new portal will also be designed to meet the requirements of the California Consumer Privacy Act (CCPA) which takes effect January 1, 2020. Acxiom has long offered consumers the opportunity to opt out of its marketing products.  While the new consumer access portal is being constructed, Acxiom will continue to offer consumers the ability to opt-out of Acxiom’s marketing products.  Please visit: acxiom.com/optout. You can find more information about Acxiom’s privacy program at www.acxiom.com/about-us/privacy/ and you can always email your questions to globaldataethics@acxiom.com.
  • For Acxiom’s traditional products, you may opt-out of our marketing and directory products here. 
  • For Acxiom’s directory and fraud detection and prevention products, you may access and correct information here. 
  • To view contact information for each state’s Department of Highway Safety and Motor Vehicles Division click here. 

Acxiom has produced an information booklet, “Protecting Your Privacy in the Information Age” to help consumers understand, in general some of the ways businesses, charities, Internet sites and other organizations collect and use information about you and the choices you have about these uses. To review this booklet, click here. 

Listed to the left are all of Acxiom’s privacy policies and other privacy related materials. 

Effective March 26, 2019.  Please click here to view the previous version of this layered privacy notice.