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Predictive Audiences

Delivering Likely Affinities, Preferences and Unique Behaviors

Robust predictive audiences from Acxiom include Audience Propensities, Partner Audiences and automated look-alike modeling capabilities. These ready-to-use predictive analytics enable you to truly understand and engage with your customer.

Predictive Audiences Predictive Audiences

Predict likely brand affinity, preferences, and behavior

From brand affinity and product-level purchasing to omnichannel content consumption, Acxiom predictive audiences use probabilistic data to help brands fine-tune their people-based engagements.

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Reach premium audiences around the globe and deliver experiences that matter with Acxiom data.

Predictive Audience Resources from Acxiom