Auto Incentives are Overdue for an Overhaul
Optimize Incentive Budgets and Identify Personalized Audiences
More automotive incentives are being offered now than at any time in history, and with good reason. The immediate automotive recovery requires incentives to drive traffic and ultimately, purchases.
Identifying prospects and their vehicle demand help OEMs introduce and reposition vehicle incentive offerings and identify audiences. These efforts can lead to as much as 2% savings on incentive budgets, generating additional profits nationally, regionally, and locally.