Today, customers are already receiving personal and relevant messages from all their favorite brands – and they expect the same from their insurance carriers. Proactive insurers that want to fuel powerful customer experiences are making major martech investments to ensure their data foundation is accurate and complete. And they understand the value of working with an experienced partner to help. In fact, 9 of the top 10 insurance providers partner with Acxiom to deliver the marketing solutions needed to drive growth.
Improve your ability to understand and reach your customers with better data processes, strategy, and analytics.
Learn why a unified data layer approach is needed
Learn why marketers struggle with these fundamental and how to get them right.
Want to maximize your offerings and services in an ever-changing marketing landscape? Download the report today.
Want to maximize your offerings and services in an ever-changing marketing landscape? Download the report today.
The infographic is a thorough look into how people shop for insurance today, and what entices them to buy.
Today, digital transition is more important than ever. Do you have a transition plan? Read the report.
Clark Wooten serves as Industry Managing Director for the insurance and healthcare industries at Acxiom. He is responsible for client relationship management and service delivery for Acxiom’s valued insurance clients.
Karen assists carriers in building strategies to meet the changing market needs of their prospects and customers. This requires a continuous and deep understanding of the insurance space as well as making sure Acxiom has solution sets to meet the changing market needs.
By delivering experiences that matter, you can help the digital disruption work in your favor, getting closer to your customers and prospects, ahead of regulations and ahead of your competition.