Validate and Enhance Customer Data

Gain Deeper Insight Into Your Customers

Acxiom offers the industry’s most comprehensive data and models, and we can help you choose the most relevant and effective audiences to drive better marketing results both offline and online.

Find the Prospects Most Likely to Buy

Create audiences and models that help you reach more consumers who resemble your best customers.

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Make Every Interaction Count

Reach consumers with content tuned to reflect their interests, preferences, and past purchases.

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Improve Customer Insights

Cleanse your data and overlay additional attributes to discover new segments for high impact cross-sell and upsell campaigns.

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InfoBase

Comprehensive consumer data for powerful audience insights and targeting across the globe.

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Personicx

Simplifies audience creation by clustering U.S. households based on consumer behaviors and demographics.

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Unified Data Layer

Acxiom's Unified Data Layer (UDL) breaks down data silos with an open, trusted data framework for creating an omnichannel view of your customers and connecting your martech and adtech ecosystem.

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Manage Data Safely and Securely

Our data stewardship capabilities help you put the right protections in place, so you can use data with confidence to deliver exceptional customer experiences.

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Identity Solutions

Enable exceptional experiences by leveraging nearly 50 years of expertise in global consumer data and omnichannel identity that deliver a robust suite of offerings that power people-based engagements everywhere.

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