Gain Deeper Insight Into Your Customers
Acxiom offers the industry’s most comprehensive data and models, and we can help you choose the most relevant and effective audiences to drive better marketing results both offline and online.
Validate and Enhance Customer Data
Create Relevant Experiences That Drive Superior Results
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Find the Prospects Most Likely to Buy
Create audiences and models that help you reach more consumers who resemble your best customers.
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Make Every Interaction Count
Reach consumers with content tuned to reflect their interests, preferences, and past purchases.
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Improve Customer Insights
Cleanse your data and overlay additional attributes to discover new segments for high impact cross-sell and upsell campaigns.
Products And Services To Help You
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InfoBase
Comprehensive consumer data on approximately 250 million U.S. addressable consumers for powerful audience insights and targeting.
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Personicx
Simplifies audience creation by clustering U.S. households based on consumer behaviors and demographics.
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Global Solutions
Enables access to privacy-compliant data for executing campaigns around the world.
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Unified Data Layer
Acxiom's Unified Data Layer (UDL) breaks down data silos with an open, trusted data framework for creating an omnichannel view of your customers and connecting your martech and adtech ecosystem.
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Manage Data Safely and Securely
Our data stewardship capabilities help you put the right protections in place, so you can use data with confidence to deliver exceptional customer experiences.
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Identity Solutions
Enable exceptional experiences by leveraging nearly 50 years of expertise in global consumer data and omnichannel identity that deliver a robust suite of offerings that power people-based engagements everywhere.
Resources
Unify Offline & Digital Data
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