Experiences that Matter
By delivering experiences that matter, you can help the digital disruption work in your favor, getting closer to your customers and prospects, ahead of regulations and ahead of your competition.
Acxiom provides first-party, real time services to serve as an extension of your brand – not a middle layer between you and your customer or the publishers. The real-time services deliver the insights and speed you need to excel in the emerging environment.
The suite of rAPID Services from Real Identity includes a first party tag, data repository and API. They are combined with turn-key management of components to achieve optimal outcomes for your brand. These real-time capabilities deliver decisions in less than 10ms, empowering platforms with the information (and precious time) they need to deliver customized, relevant, and engaging messages in real-time.