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Make every dollar count this holiday season!

Recognize and interpret digital customer and prospect signals to make the 2022 holiday season your best one yet!

Make every dollar count this holiday season!

The Acxiom holiday pilot is a turnkey solution to enable a holistic and actionable view for holiday marketing. The Acxiom Lens component enables holistic, independent and actionable insights across a brand’s entire media strategy. With seamless integration into Acxiom’s activation suite, brands can act on the insights delivered in the form of retargeting or audience extension with their preferred destination partner.

  • Acxiom Lens Holiday pilot

This quick-start pilot will help you:

  • Recognize more impressions at the individual level

  • Collect 100% of ad impressions for measurement and attribution

  • Personalize your known customers’ shopper journey

  • Extend the reach of your first-party data

You can also build look-alike models to inform better acquisition strategy and power and visualize independent reporting across all your digital campaigns – and increase campaign effectiveness when you reduce media waste by detecting anomalies and spillovers earlier.

Get started today. We’ll send you more information about the pilot.

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