skip to main content

2020 Acxiom Financial Services Review

Resilience: The New Skill in Financial Services

Fundamental changes are impacting Financial Services business models, and there is a need to reimagine physical distribution, digitizing servicing and sales, and adapting to a new marketing environment. Those that do will emerge as more dynamic and resilient with a more attractive value proposition.

2020 Acxiom Financial Services Review 2020 Acxiom Financial Services Review

Now more than ever, Financial Services companies need to be at the forefront of securing the safety and well-being of their customers. Our 2020 Acxiom Financial Services Review provides an insightful perspective on the changes in the industry and offers some valuable direction.

In these unprecedented times, resilience has become more important than ever. Our report underscores the relevant actions required to rise to the challenge.

  • Recognize the growing influence of women in financial matters

  • Learn why customers will exchange data for exceptional value

  • Understand the challenges of people-based marketing and measurement

Download the Report

Acxiom is committed to ethical data use. For our privacy policy and options to opt out, click here. If appropriate, we may contact you regarding your interest.