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It’s always been important for brands to personalize their campaigns. However, the COVID-19 era has made empathic, relevant messages more essential than ever. How are travel brands gaining the deeper insights needed to build trust and loyalty? By using a third-party data facilitator to create useful customer data partner hubs.
An illuminating PhocusWire Report, in partnership with Acxiom, reveals how customer data collaborations are helping all facets of the travel industry recover from the COVID-19 downturn. While partner hubs yield deeper insights into your customers, engaging an objective, independent third-party facilitator is key to maintaining the privacy of your customers’ data and the integrity of your brand.
Acxiom is committed to ethical data use. For our privacy policy and options to opt out, click here. If appropriate, we may contact you regarding your interest.
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