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Retailers don’t have the time or finances to waste on a slow economic recovery. What retailers can have is a recovery plan. The question: Do you have a comprehensive strategy for outlasting the coronavirus?
This revealing new Recovery Playbook, created for Acxiom by Retail Dive’s Brand Studio, underscores the critical six focus areas required for retailers to accelerate their own recovery: better identification, deeper insights, high-value audiences, data-driven campaigns, loyalty, and community.
Acxiom is committed to ethical data use. For our privacy policy and options to opt out, click here. If appropriate, we may contact you regarding your interest.
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