Partner Audiences: Leverage Partners for Unique Behavioral Insights

Partner audience indicators accurately predict likely brand affinity, preferences, and behavior

Partner Audiences provide uniquely insightful behavioral and attitudinal indicators developed in partnership with select data providers who meet requirements for ethical data use. Solutions include insights from product-level purchasing, retail spend, omnichannel content consumption, interests, and lifestyles for brands seeking to fine-tune their people-based engagements.

With Acxiom Partner Audiences, marketers can:

Accurately predict likely brand affinity and preferences
Act immediately as models require little configuration
Fuel more personalized engagement based on actionable insights

A Few of Our Partner Audience Offerings:

Products and Solutions to Help You

Resources