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Acxiom Partners

Brighten Your Composable CDP Future with Acxiom and ActionIQ

ActionIQ, recognized by technical and business experts as one of the top CDP providers, is also the leader in composable cloud-native CDP architecture for managing audiences and customer journeys with infinite scale. ActionIQ’s “low-code, no copy” approach delivers significant value in weeks, not months.

Brighten Your Composable CDP Future with Acxiom and ActionIQ

Acxiom Complements ActionIQ’s Approach Perfectly

Bringing decades of expertise in data, identity, segmentation, systems architecture, and implementation to accelerate your journey to better outcomes.

Unbundled CDPs Enable Complex Data Utilization

To ensure success, brands must select martech service partners that are transparent about potential challenges and the measures in place to prevent issues from occurring. Partners must be a trusted source of continual support across the lifecycle of a partnership and should tailor their practice to each brand’s needs and use cases. 

 “Companies needing to level up on their customer experiences to remain competitive in their industries should consider ActionIQ. With solutions tailored specifically to the financial, media, retail, B2B, insurance and travel and hospitality industries, ActionIQ is best suited to help improve brands’ CX that belong to these industries.”

Forbes Advisor: 9 Best CDPs (December 2023)

Acxiom Takes ActionIQ Composable CDP to New Heights

  • 15 ActionIQ Certifications

Built on their relationships with leading cloud-based platforms such as AWS and Databricks, and their pioneering zero-copy, warehouse-agnostic and no-code approaches, ActionIQ is at the forefront of CDP modernization.

Acxiom is in lock step. Our audience data, AI-enhanced propensities, identity resolution, and CDP design, implementation, and operation experts can accelerate your CDP time-to-value and help you better understand the customers you love as well as the ones you would love to have.

How Acxiom CDP Services Add Value

  • Architect

    Architect

    Identify and design the best technology stack and solution to meet business goals.

  • Implement

    Implement

    Configure and integrate the technology into the business.

  • Optimize

    Improve marketing technology implementation and adoption to drive better business outcomes.

  • Integrate

    Integrate

    Connect your customer intelligence and tools to the marketing and advertising ecosystem.

  • Manage

    Leverage an external team to run campaigns and operate the technology.

 “We are absolutely thrilled to embark on this transformative partnership with Acxiom. Our partnership, leveraging ActionIQ’s Composable CDP and Acxiom’s Customer Intelligence Cloud, allows our customers to create 1:1 customer experiences in a privacy-first manner.

This collaboration offers the benefits of orchestrating intelligent customer journeys, enhancing personalization, future-proofing advertising, and providing granular control over datasets and audiences – to drive impactful CX.”

Learn More

  • Enhance and grow client first-party data using Acxiom + ActionIQ

  • Make the most of your investment with access to a large ecosystem of end-to-end services

  • Direct support from a growing team of ActionIQ subject matter experts

Reach out to an Expert

Acxiom is committed to ethical data use. For our privacy policy and options to opt out, click here. If appropriate, we may contact you regarding your interest.

Resources

The Latest from Acxiom + ActionIQ

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