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Guitar Center increases recognition by 50%
How Guitar Center increased visitor recognition, enriched customer profiles, and unlocked more effective personalization with Acxiom Real ID.
July 14, 2026

Guitar Center increases recognition by 50%
How Guitar Center increased visitor recognition, enriched customer profiles, and unlocked more effective personalization with Acxiom Real ID.
July 14, 2026

Unlocking the full value of Marketo for scalable, data-driven growth
How stronger data quality and platform governance helped a global B2B SaaS company scale marketing operations with greater speed and confidence.
May 12, 2026

Reversing declines in website recognition rates
How a large bank used a private brand graph to improve onsite recognition and power more effective personalization.
April 3, 2026

Guest segmentation informs growth and product strategy
Unlocking better decision making across the enterprise.
February 4, 2026

Healthcare payer saves $6M with Acxiom predictive retention model
How predictive modeling helped a healthcare payor identify at-risk members, reduce attrition, and improve retention ROI.
October 1, 2025

From manual to modern: Montway’s Salesforce makeover
Acxiom helped Montway modernize Salesforce to unify data, enable real-time engagement and scale personalized experiences across marketing, service and commerce.
September 18, 2025

Telco giant’s revenue per user soars with personalized CX
How a telecommunications leader used a private identity graph to personalize customer experiences and improve retention.
September 12, 2025

How JPW Industries is transforming customer experience with AI
JPW Industries streamlined service operations, reduced response times, and improved customer engagement using AI-driven automation and intelligent search.
August 6, 2025

Content transformation drives advantage
How a financial services brand transformed content operations to drive efficiency, personalization, and savings.
June 13, 2025

Increased website conversions rates
How Real ID helped a credit card marketer recognize more site visitors and deliver more relevant personalized offers.
June 1, 2025