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Laurie N.

Laurie N.

Director - Data Science

Director - Data Science

Arkansas

30+ years of experience at Acxiom working in a variety of Data Analytics and Data Quality roles. 

  • Experience developing, launching and operationalizing new data products.

  • Strong background in managing and evaluating marketing data assets (public data, third party data, first party data).

  • Subject matter expert in the InfoBase Product Line and the use of the InfoBase data assets in building models.

  • Creative thinker for solving complex problems around the use of marketing data to drive revenue.

  • Subject matter expert in the application of identity solutions to support data connectivity and data consolidation.