skip to main content

Data
Comprehensive global data and insights to understand, reach and engage audiences, maximize your media investments and power more personalized experiences.Read the Overview
Audience Data and Distribution⁠Fuel optimal campaigns with thousands of high-performing audiences.
Data Enrichment⁠Build relevant experiences based on the needs, wants and preferences of customers.
InfoBase®⁠The world’s most powerful consumer insights.
Personicx® Consumer Segmentation Solutions⁠Better understand and engage modern audiences.
Email Prospecting⁠Effectively reach prospect audiences
FeaturedPartner Marketplace⁠Offering Granular Consumer Insights to Drive Strategic Campaigns
Data Management Solutions
Powering all of your digital and offline data-driven marketing effortsRead the Overview
Customer Data Platform Solutions⁠Unify your data and identity in real time and over time, across all channels, with CDP technology and privacy-by-design practices to power your entire marketing ecosystem
Clean Rooms⁠Turn data into an asset by safely sharing it with partners to power new marketing and revenue opportunities.
CDP Services⁠Leverage Acxiom’s CDP services and complimentary solutions to implement, integrate, enhance and optimize the value of your CDP investment.
Marketing Database Services and Solutions⁠Create an unbeatable technology foundation to bring your marketing aspirations to life.
Identity Resolution
Real Identity^TM helps the world's biggest brands accurately identify and connect with consumers anytime, anywhere to create relevant experiences.Read the Overview
Data Quality, Hygiene and Linking⁠Cleanse, standardize, and validate consumer contact data.
First-party Identity Graphs⁠Unify customer identity
Identity Resolution Services and Solutions⁠Unify data silos to create and maintain a unified customer view.
Identity Consulting⁠Expert guidance to design the optimal identity solution while leveraging existing systems.
FeaturedMatch Multiplier⁠Extend the reach of first-party audiences
FeaturedrAPID Services⁠Deliver decisions in less than 10ms to power relevant and engaging messages in real-time.
Media
Integrated data, identity, audience strategy, activation and measurement to deliver connections at scale.Read the Overview
Audiences Insights & Strategy⁠Identity high performance audiences with tools and strategists to discover and create the right audiences.
Advanced Media Analytics⁠Understand performance with people-based, audience-focused digital media solutions starting with your customer data.
Digital Platform Services⁠Leverage the most value from digital marketing technologies to provide better connected experiences for their customers.
Data Guru⁠Work with data experts to create and execute high performing audiences.
Analytics and Strategy
A full suite of strategy consulting, predictive and marketing analytics and marketing measurement offerings to support all facets of the data-driven prospect and customer journey.Read the Overview
Data Strategy Consulting⁠Partner with industry leading data strategists with decades of experience in helping brands optimize their use of data and technology to compete better and deliver exceptional customer experiences.
Advanced Predictive Analytics⁠Leverage the latest predictive analytics, custom modeling, machine learning and segmentation techniques by engaging skilled data scientists to support all of your customer journey analytics needs.
Campaign Measurement⁠Effectively measure the incremental lift from your campaigns across all channels to improve marketing campaign performance.
Covid Impact Analysis⁠Understand how global market trends and events impact your customers and recalibrate existing data analytics investments for success.
Multi-touch Attribution⁠Measure the incremental effectiveness of your addressable media spend and optimize future spend decisions to maximize ROI and ROAS.
Intelligence Hub⁠Empower your brand with a cloud-based data analytics environment that enables a real-time data pipeline, marketing optimization and business intelligence.
Data Privacy⁠
Financial Services⁠Fuel growth with the experts in data stewardship and privacy.
Retail⁠Optimize your omnichannel marketing strategies and programs.
Restaurants⁠Activate insights in a transformed ecosystem, at scale.
Automotive⁠Deliver a seamless automotive experience.
Insurance⁠Drive growth with premier people-based marketing solutions.
Healthcare⁠Leverage data to enhance the patient experience.
Travel & Entertainment⁠Create a connected travel experience.
Telecommunications⁠Power smart marketing programs that increase net adds, reduce churn, enhance customer experience and grow ARPU and ARPA.
Media⁠Reach high-value audiences to drive engagement and reduce churn.
Technology⁠Accelerate adoption with powerful data-driven experiences.
Grocery and Convenience Stores⁠Transform payment processing into rich first-party data.
Manufacturing & CPG⁠Gain new advantages by bridging the consumer insights gaps between the digital and physical distribution networks.
Food Delivery Services⁠Determine the market price tolerance to strike the best balance to fuel adoption and growth.
Government and Public Sector⁠Enabling highly-personalized customer experiences.
Resources Hub
Events
Consumer Data⁠
People-Based Marketing⁠
Customer Data Platform⁠
Data Management Platform⁠
Identity Resolution⁠
Customer Experience⁠
Digital Transformation⁠
The New Data Economy⁠
Google Cookie Changes⁠
Marketing Database⁠
About Us
Read the Overview
Leadership⁠
Locations⁠
Corporate Citizenship⁠
Code of Ethics⁠
News⁠
Partners⁠
Diversity, Equity and Inclusion⁠
Celebrating Women⁠
IPG’S Marketing Intelligence Engine⁠
Privacy
Careers
Login

Login

Sitemap

Sitemap

About Us
- Codes of Ethics
  - Code of Ethical Conduct: Financial Associates
- Contact Us
- Corporate Governance
  - Supplier Inclusion
  - Corporate Citizenship
- Locations
- Privacy
- Privacy (archive III)
- Company Leadership
Acxiom and The Trade Desk
Acxiom Data Subject Rights Request
Acxiom Products
Acxiom Real ID & Treasure Data Integration
Acxiom Real Identity
- First-party Identity Graphs
- First-party, Real-time Services
- Real Identity Podcasts
- Real Identity Podcasts
Acxiom’s Global Data Navigator
Audience Cloud Registration
Auto 360
Auto 360 – Dealers
Auto 360 – OEM
AWS
Blank Page
Blog
Brands
CA Consumer Delete
California Registered Agent
Careers
CCPA Registered Access
CCPA Registered Delete
CCPA Third Party Agent
Chris Lanaux
Consumer Access
Cookie Opt Out
Customer Data
- Acxiom Partner Marketplace
- Audience Data and Distribution
- Data Enrichment
- Data Management Solutions
  - Analytics Platform Solutions
  - Data Monetization & Collaboration Marketing Solutions
- Data Packages
- Data Quality
- InfoBase®
- Innovative Data
- Personicx® Consumer Segmentation Solutions
- Predictive Audiences
  - Audience Propensities
  - Partner Audiences
Customer Intelligence Platform
Data Guru
Data Management and Marketing
Data Privacy and Ethics
- California Consumer Privacy Act
  - Instructions for California Consumers
  - Instructions for California Consumers (Archive I)
- GDPR
Digital Transformation Solutions
- Addressable and Programmatic Advertising
- Advanced Media Analytics
- Audiences Insights & Strategy
  - Audience Cloud
- Digital Platform Services
- Media & Advertising Strategy Services
Diversity, Equity and Inclusion
Downloads
Email Preference Center
Email Prospecting
Events
Financial Minds Symposium
Food Delivery Services
Getting Up Close and Personal with Personalization
Government and Public Sector
Grocery and Convenience
Grocery and Convenience Stores
Happy Holidays 2021 From Acxiom
Home
How Consumer Data Can Create a Connected Customer Experience
How We Can Help
- Acquire and Grow Customers
- Activate Data Across Channels
- Industries
- Manage Data Safely and Securely
- Monetize Data
- Unify Offline and Digital Data
- Validate & Enhance Customer Data
International Women’s Day/History Month
IPG’S Marketing Intelligence Engine
Karen Imbrogno
Manufacturing & CPG
Marketing Analytics and Strategy
- Advanced Predictive Analytics
- Campaign Measurement
- Covid Impact Analysis
- Data Strategy Consulting
- Intelligence Hub
- Multi-touch Attribution
Marketing Database
- Marketing Database Services and Solutions
Media Marketing Solutions
Multi-faceted Audience Segmentation That Understands Your COVID Era Audience
Nancy Song
News
Partners
Podcasts
Privacy Summit
Quick Serve Restaurants, Fast Casual, and Fine Dining
Resources Hub
Rich Bossbaly
Shell Long
Subprocessors
Tech Industry Marketing Solutions
The Role of Data in Digital Transformation
Understanding Changing Customer Behavior in the COVID-19 Era
Using Data & Technology to Create a Personalized Customer Experience
What is a Customer Data Platform?
- CDP Services
- Customer Data Platform Solutions
What is a Data Management Platform?
What is Identity Resolution?
- Identity Resolution Services and Solutions
  - Match Multiplier
What We Do
- Unified Data Layer
What We’re Thinking
- Ethical Data Use
- Open Garden
- People-Based Marketing
- The New Data Economy
What’s My Cluster?
www.acxiom.com Marketing Access
www.acxiom.com Marketing Deletion
www.acxiom.com Marketing OptOut
Addressable Media Solutions
Auto 360 Dealer LP
Auto 360 OEM LP
Incentive Optimization
Virtual Reveals Require High-Interest Audiences
Financial Services Diversity and Inclusion
Pandemic Response for Financial Services Providers

What We Do
What We Think
About Us

© 2022 Acxiom LLC
Do Not Sell My Personal Information
Privacy
Site Map

Latest from Acxiom

Goldman Sachs and Acxiom Partnership Recognized for Innovation in Marketing Personalization