
P. Tate Olinghouse
Chief Client Officer
Tate Olinghouse is the Chief Client Officer at Acxiom, where he spearheads client relations, strategic engagements, and go-to-market strategies for a portfolio that includes over half of the Fortune 100 brands across diverse industry verticals. As part of the Executive Leadership Team, Tate focuses on elevating the client experience, boosting satisfaction, and deepening relationships by leveraging Acxiom's solutions and services to solve customer challenges, driving marketing success and business growth.
Prior to his current role, Tate served as Acxiom's President of Financial Services, where he played a key role in expanding and evolving the company's offerings. His earlier tenure at Acxiom involved developing solutions to unify digital and offline data—laying the foundation for the company's thriving financial services practice.
Tate joined Acxiom in 2004 from Accenture, where he managed its financial services practice. There, he was instrumental in significant industry mergers and strategic initiatives for some of the largest banks in the US, including the Federal Reserve. Tate holds a bachelor's degree in finance from the Walton School of Business at the University of Arkansas, and resides in Little Rock, Arkansas, with his wife, Aimee, and their children.
Connect on LinkedInContent from P. Tate Olinghouse
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Why Brands Need More Than Just Technology to Supercharge Customer Acquisition
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The Real Cost of Marketing Distractions: Customer Advocacy
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Can AI Help Brands Deliver Exceptional Customer Experiences in 2024?
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Debunking The Myth Of The Shiny Object
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Acxiom Research Identifies Five Top Customer Experience Trends for 2024
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How Brands Can Optimize Their Customer Retention Strategy
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How Brands Can Optimize Their Customer Growth Strategy
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How brands can optimize their customer acquisition strategy
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Data Clean Rooms: Making Sense of the Hype
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Nurturing Customer Relationships in a Cookie-Free Future. The Time to Start is Now.