Raja’ Kassissieh

Senior Director of Industry Solutions and Strategy

Raja’ Kassissieh is the senior director of industry solutions and strategy for Acxiom’s Financial Services practice. She has 24 years of experience in Marketing and Advertising Technology across several verticals.

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Content from Raja’ Kassissieh

Why the Right Conversation with the Wrong Person Can Be as Bad as the Wrong Conversation with the Right Person

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From Launching Digital Prescreen to Eliminating Media Waste, It’s Time for a Financial Services Shake-up

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Scott’s Miracle-Gro Achieves 11x Campaign Lift using InfoBase-Powered Audience Modeling

Heathrow's Digital Transformation

Acxiom provides up to 75% savings on new client acquisition for Upwork

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Winterberry Group research finds marketing analytics and data infrastructure spend to reach $32BB

What Every C-Suite Executive Needs to Know About Data Clean Rooms

Raja’ Kassissieh

Senior Director of Industry Solutions and Strategy

Content from Raja’ Kassissieh

Why the Right Conversation with the Wrong Person Can Be as Bad as the Wrong Conversation with the Right Person

From Launching Digital Prescreen to Eliminating Media Waste, It’s Time for a Financial Services Shake-up