Connect With Your Ideal Digital Audience
By delivering experiences that matter, you can help the digital disruption work in your favor, getting closer to your customers and prospects, ahead of regulations and ahead of your competition.
Audience Insights
To deliver a connected experience, Acxiom offers the industry’s most comprehensive consumer data and unique indicators accurately predicting brand affinity and preferences to drive better marketing results. From consumers in market for a luxury car, to price conscious shoppers or gluten-free grocery buyers, Acxiom has you covered.
Featured Data Packages
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Download the Game Plan Game Day Data Package
Plan your winning strategy with the best consumer data package in the game. We open our playbook to help you reach sports fans.
- Meet Your Match
Valentine’s Day Data Package
Forbes called it “America’s $20 Billion Day of Love,” and Acxiom can introduce you to this seasonal audience of your dreams – gift givers and big spenders.
- Find the Pot of Gold
St. Patrick’s Day Data Package
Rely on the luck of the Irish, or gain access to audience insights from Acxiom.
- Reach a Tax Time Audience
Tax Time Data Package
Get great marketing returns from a digital audience of tax-filing consumers. Acxiom can help you speak to this seasonal audience and capitalize on this annual opportunity.
- Reach Fans of Mom
Mother’s Day Data Package
Using audience insights, Acxiom can help you target your ideal digital audience for this mother of all marketing opportunities.
- Sail into Summer
Summer Fun Data Package
As temperatures heat up, so does your opportunity to reach seasonal audiences through Acxiom’s data packages. Connect to vacationers, campers, boaters, beach goers and other active digital audiences.
- Get the World’s Greatest Data
Father’s Day Data Package
Your dad taught you the value of a dollar. Acxiom will help you maximize it with audience insight tools to reach this holiday audience of Father’s Day shoppers.
- Get the Cheat Sheet
Back to School Data Package
Parents spend billions of dollars as students K through college head back to school in the fall. Make sure your media buy makes the grade with Acxiom’s data package.
- Dress up Your Data Strategy
Halloween Data Package
It’s spooky how much money people spend on costumes and candy with social media being the fastest growing source of inspiration. Tap into this holiday audience with Acxiom database packages.
- Get a Piece of the Pie
Thanksgiving Data Package
From the big meal to Black Friday, connect to holiday audiences focused on food, travel, gift giving and more.
- Shop for Holiday Audiences
Holiday Data Package
It’s the most wonderful time of the year, and Acxiom can connect you to holiday audiences based on where they shop and how much they are likely to spend.
- Connect With Your Customer
Digital Devices Data Package
More consumers are using digital devices from smart home security systems to fitness bands and streaming services to mobile pay apps. Acxiom can help you understand these new technologies and data points and reach these digital audiences.
- Place Your Order
Meal Prep and Delivery Services
Acxiom’s Data packages deliver specific digital audiences to your door. Reach people who subscribe to meal prep or delivery services like Amazon Fresh, Blue Apron or Postmates.
- Get a Lift
Worth Sharing Data Package
Find digital audiences likely to use ride-sharing transportation like Uber and Lyft or travel accommodations like Airbnb and HomeAway with this customer database package.
- Hit a Home Run
World Series Data Package
Knock sales out of the park by marketing to fans of one of the year’s biggest sporting events. Tap into this fan base with specialty audiences sure to load the bases.
- Go Pro With Acxiom
Draft Your Ideal Data Package
Football is big business. Acxiom can help you target specific digital audiences from casual spectators to superfans to Fantasy Football fanatics.
