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What’s a Partner Audience?

Created at October 11th, 2019

What’s a Partner Audience?

From vehicle telemetrics to grocery purchase patterns to location data, partner audiences deliver unique and privacy compliant nuggets of information to help advertisers reach finely-tuned market segments. Listen as Linda Harrison discusses the ins and outs of partner audiences.

Linda Harrison

Senior Consultant

With more than three decades of experience in addressable advertising, Linda Harrison is Senior Director of Email Strategy for Acxiom. She and her team work with clients across a broad array of industries to build and deploy effective email acquisition strategies and campaigns that produce lift across multiple channels.

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