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Clean Rooms – A Safe Place to Share Data

An Acxiom Point of View

In the world of marketing, the concept of clean rooms as a safe and privacy-compliant space where two or more parties can share data is not new. With the data explosion that digital is driving, global brands are looking for new ways to come together and share their data in privacy-compliant data exchanges with the ultimate goal of  stronger customer engagement, reach and co-marketing. Acxiom has been helping global brands with data, identity and platform solutions for more than 50 years, and we offer a host of data exchange and monetization capabilities enabling privacy-by-design data solutions that drive better business impact.

Clean Rooms – A Safe Place to Share Data Clean Rooms – A Safe Place to Share Data

Download our point of view, Clean Rooms – A Safe Place to Share Data, which provides key insights to help you better understand the opportunity collaborative data exchanges present.

In this point of view you will learn more about:

  • Current market dynamics driving immediate opportunity for marketers

    Current market dynamics driving immediate opportunity for marketers

  • Key applications and primary use cases associated with collaborative data exchanges

    Key applications and primary use cases associated with collaborative data exchanges

  • Successful components and features to consider to drive better business results

    Successful components and features to consider to drive better business results