Harnessing Data to Fuel Growth
What’s the right combination of data to fuel acquisition success? In this session, our experts set out how to determine what data matters, what is actionable and what drives the best outcomes in the midst of evolving privacy legislation and growing AI adoption.
Courtney Keating
Moderator
Acxiom CMO
Brigitte Brady-Harris
Marketing Leader, (Former VP of Marketing, Beyond Inc.)
Kumar Subramanyam
Global Head of Marketing Data Sciences, HP Inc.
Harnessing Data to Fuel Growth
What’s the right combination of data to fuel acquisition success? In this session, our experts set out how to determine what data matters, what is actionable and what drives the best outcomes in the midst of evolving privacy legislation and growing AI adoption.