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How do you prevent “Martech Investment Letdown?”

  • Karen Imbrogno

    Senior Insurance Industry Analyst

Created at May 7th, 2019

In order to provide the hyper-personalized experiences customers demand, top-tier insurance companies are investing big in martech. But why are so many insurers seeing so little value in that investment? And why is it critical that insurers get that investment right the first time? Watch as Acxiom’s Karen Imbrogno invites you to download Acxiom’s latest ebook on this subject.

Download the Acxiom eBook, Marketing Transformation for Insurance: A Study of Martech Through the Eyes of Senior Leaders, to learn more.

Karen Imbrogno

Senior Insurance Industry Analyst

Karen Imbrogno is Senior Insurance Industry Analyst for P&C and life at Acxiom, where she assists carriers in building strategies to meet the changing market needs of their prospects and customers.

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