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Personicx®: Powerful Consumer Segmentation Solutions Personicx®: Powerful Consumer Segmentation Solutions

Personicx®: Powerful Consumer Segmentation Solutions

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Personicx Provides Ready-to-go Personas to Quickly Define Audiences and Create Exceptional Customer Experiences

What is data segmentation? Grouping consumers into similar segments based on specific behaviors and demographic characteristics. Personicx enables marketers to better understand –and engage — the modern consumer.

Five Powerful Segmentation Systems

Personicx can be used alone or combined with other data to increase the precision of audience segmentation.
It is available in the U.S. and select countries around the globe.
The U.S. suite includes five specialized segmentation systems:

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