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Uncovering the Value of Data in the Cloud

Created at November 18th, 2020

Guest Author

  • Amanda Terry

    Vice President of Global Strategic Accounts

    Acxiom

This month’s podcast focuses on the easy access to Acxiom’s geo-level offerings in the AWS marketplace and how marketers can use them to solve common business problems. Guest host Lorel Wilhelm Volpi leads the discussion with Amanda Terry, VP of Global Strategic Accounts and our favorite Data Guru Linda Harrison — you can even find out how to get her secret pumpkin pie recipe in addition to key data strategies.

Amanda Terry

Amanda Terry, Vice President of Global Strategic Accounts, is responsible for global revenues and digital strategy for some of Acxiom’s largest clients’ cloud offerings. She has held sales and business development leadership roles at Twitter, NBC, and Neustar. She has a BA in Public Policy and East Asian Studies from Princeton and an MBA in Finance from Wharton. She loves spending time with her family and volunteering with a non-profit whose mission is ocean conservation and economic empowerment via entrepreneurship.

Lorel Wilhelm-Volpi

Lorel Wilhelm-Volpi

Vice President, Partner Marketing

Lorel Wilhelm-Volpi is a marketing leader focused on creating solutions for real business challenges. Currently leading Acxiom, Kinesso and Matterkind’s partner marketing, Lorel has a wealth of experience in corporations, start-ups and everything in between, leading product management and marketing, content marketing, sales enablement, sales support, demand gen, and operations. She holds an MBA from St. John University and lives in Little Rock, Arkansas.

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Linda Harrison

Linda Harrison

Senior Consultant

With more than three decades of experience in addressable advertising, Linda Harrison is Senior Director of Email Strategy for Acxiom. She and her team work with clients across a broad array of industries to build and deploy effective email acquisition strategies and campaigns that produce lift across multiple channels.

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