Our full suite of marketing database solutions unifies all enterprise customer data, identity and interactions to help brands bring together in-the-moment and historical data to create a powerful data foundation that fuels an entire integrated marketing ecosystem.
See how one media company delivered more personalized customer experiences.
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to Fit Your needs
Our full suite of customer data platform solutions unify data, identity and activation across all channels using privacy-by-design practices to power your entire marketing ecosystem. When experience matters, brands choose Acxiom – over 95% of our customers renew their solution
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Unify your data across every channel
Unify your data across every channel
Fuel your marketing with a true omnichannel single view of the customer across the entire enterprise.
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Drive better in-the-moment experiences
Tap into comprehensive enterprise-wide historical data that informs all touchpoint interactions.
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Segment audiences effectively
Segment audiences to increase engagement
Create intelligent audience groupings to deliver highly personalized messages that resonate
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Learn more about privacy best practices.
Honor privacy preferences and provide transparency
Standard consumer preference workflows conform to the latest consumer privacy processes.
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Evaluate and improve campaign performance.
Recalibrate campaigns for peak performance
View campaign performance holistically with the agility to shift based on learnings and insights.
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Integrate custom modeling and analytics tuned to the nuances of your business.
Support customer and prospect analytics
Integrate custom modeling and analytics tuned to the nuances of your business.
Personalization When It Matters Most
Unifying the people, data, processes and tech to enable real-time personalization